Tuesday, 3 May 2011

EXAM QUESTION 1A. Creativity and Conventions

Has using conventions from real media texts in your work enhanced or impeded your creativity?

Conventions are features that regularly appear in music videos. For example in dance/electronic music bright colours, random shot conent, loose narrative are all common.

We stuck to it by editing a lot of the shots to make them all look different and random.
We also introduced Goodwins points.
Music to visuals - we

helped or how you back?
successful, compare to thriller and childrens

Thursday, 28 April 2011

Representation within our music video.

1. What/who is being represented?
we represent the character, costume, setting and lighting all in a realistic way thats relate-able to the audience.

2. How is that representation being created? e.g micro elements.
This representation is being created through the micro elements..
Costume: We kept the costume of the band members as ordinary, high-street clothing. This makes the band seem the same as the audience who are watching, making them feel closer and more relatable.  

3. Why is this representation created in that way, what was your intention?
It is created in that way so that the audience can relate to people who don't like the cliche of a big star / fancy dress. Also the representation is created in this way because we wanted to portray the band as normal people who just want to have a good time.

4. What is the effects of the representation?
One of the effects of this representation is that the audience feels that they could relate to the band.

Music video

1. What is being represented

In our music video we represent the hip hop culture by having the singer wearing stereotypical hip hop clothes like hoodies and chains also there is props like baseball bats.

2.

The representation is partially being represented because the clothes and props represent the hip hop genre but the character is not representing it because he is a white boy with long hair which is not stereotypical of a hip hop singer.

3.

The representation is created in that way because the audience has to focus on the singer while they watch the video and they can clearly see that he is trying to represent the hip hop genre.

4.

The effect of this is having a appropriate music video for a song and in a sense keeps the continuity of the song and video together because they will both link together. it will also help to sell the artist too.

Music Video

1) What/who is being represented?
The location was represented as a local street/house which could be anywhere.
The artists were represented as a group of friends, down to earth, who 'decided to make a music video'. There is one person who is the particular lead singer.

2) How is that representation being created?
The costumes we used were linked together, like a clique. The shot types and the mise en scene showed the house, the street and the garden as it was, without change.
Hand held camera was vital in creating the correct image for our video as it fitted with our intentions. The editing was quick, which also fitted with the style of video we were trying to create. The lead singer is identified through close ups and longer footage time.

3) Why is this representation created in that way? What was your intention?
Our intention was to create relatability and an atmosphere of enjoyment, which we did through the above methods. It was also to aim it at the right audience, being young 'cool' teenagers.

4) What is the effect of the representation?
The feedback we received was positive and we seemed to have accomplished the task we set and our intentions came across well. This is likely because we had aimed it at the right audience and this was the audience that provided the feedback.

representation

denirossssss

Tuesday, 26 April 2011

genre

do you think genres are timeless ?

Audience are constantly wanting more out of a film e.g horror, audiences want to see more gore, a higher scare. If audiences watched a horror film from 50 years ago there wouldn't b that element and it would be more comical than scary.

why do you think hybrid/sub genres are becoming more common ?

I feel they are becoming more common due to a demanding audience. makers of film have a challenge to surprise and attract audiences to make money. Hybrid genres are a norm now in the film industry and audiences expect to see this. sub genres are for ever growing with the demand of audiences wanting elements to films that best suit them and what they want to watch.

how does our thriller conform or challenge genre conventions?

Our media project conformed to genre conventions as the themes, settings, mood and format are all what you would expect for a thriller video of this era. As well as this, the genre could be defined through the performer. The killer is big and intimidating and this is typical of what you would expect for a killer in a thriller.

Genre

1) Do you think genres are timeless?
Yes because ultimately you can never change a genre that has already been created and there will always be enough people in the world to be interested in any given genre, even if they discontinue creating them, they will always still exist due to people's memories and old films.

2)Why do you think hybrid/sub genres are becoming more common?
Hybrid films are becoming more common because the audience always wants something new and exciting. The demand for hybrid films is higher because of the sheer amount of films available to audiences, we all want something that we haven't seen before and lacks the predictability of single genre films. Many companies compete for the biggest audiences/profit, so there will always be competition with other companies to make the biggest film and the most profit.

Sub-genres are virtually the opposite of hybrids in that they are very specific and are aimed at a niche audience, as opposed to hybrids which are aimed at the most people possible.

3) Choose one of your videos - how does it conform to or challenge genre conventions? = THRILLER
Our thriller both conforms to and challenges genre conventions.
Janet Steiger - If we were to continue the film, a romantic sub plot would have evolved through the (female) hacker and one of the Government agents linked with the case. Our film is in accordance with Janet Steiger's 'Social conventions method' as we tried to follow what we perceive a thriller to be, and what society expects. This included things like the costumes and the misc-en-scene. However we broke some of the conventions as we had a female lead.

Robert Stam - Through the use of amateur actors, the audience would not be expecting certain characteristics of their characters. This left our plot options wide open as there were no preconceived expectations. However were we to use well known actors for our film, in accordance with Janet Steiger's theory, we would use actors relevant and known for film of our genre. For example, for the major Government leader we would use Morgan Freeman as he is well known for playing a power figure. However the audience has an expectation that Morgan Freeman would play a powerful, but nice character, so to play on this, we would subvert it to make him the antagonist as a twist at the end, assuming we would have created the full plot.

John Turby -